At Komatsu Latin America, we are writing a new chapter. Today, we are relaunching Marketing News with a fresher, more dynamic, and audiovisual format, designed especially to strengthen the connection between our brand and the region’s distributors. We want this space to be a practical and engaging tool, where you can find initiatives, campaigns, and materials that drive equipment sales and enhance our presence in the construction, mining, and forestry markets. 

Marketing News now arrives to showcase, in a closer way, how innovation, collaboration, and shared knowledge are transforming the way we do marketing. Here, you’ll discover inspiring stories, regional launches, digital tools, and strategies that set the pace of business across Latin America. 

This new version of Marketing News aligns with our Strategic Growth Plan (SGP), the strategy that provides us with a development framework to address the challenges defined in a medium-term plan as a company. In this way, each edition reinforces our purpose of creating synergies, optimizing processes, and strengthening our market position together with the region’s distributors. 

Don’t miss the new edition of Marketing News and join us in continuing to build Komatsu’s future. Creating value together—more connected, more powerful, and with communication that drives results.