Marketing News

Edition Nº 35 / November 2024

If you are a miner, you were here

We were present at MINExpo International 2024

Mining

This year, Komatsu Latin America was present at MINExpo 2024, in Las Vegas, USA; the most important event in the mining industry worldwide, together with the regional delegation that consisted of 12 countries for a total of 215 people, including 117 customers, 49 distributors, 30 internal executives and accompanying persons; who were able to see the latest innovations and solutions in the sector, in addition to:

  • Connecting with experts: Exchanging knowledge and experiences with industry leaders, engineers, geologists and other mining professionals. 
  • Discovering the latest trends: Learning about the latest technologies and trends that are transforming mining. 
  • Establishing new business relationships: Expanding the network of contacts and new business opportunities. 

Komatsu Booth

Komatsu booth # 7,132 had a sprawling surface area of more than 4,400 square meters, where all the trends in the mining industry at a global level were shown, this year focusing specifically on new technologies such as electrification, digitalization and advances in the innovation of mining 4.0. 

With a distribution of space for operations, exhibitions and presentations with giant screens, customer support area, exhibition of equipment such as the D475A, PC4000, GD955, 930E, ZT44, among others; simulators, virtual glasses, latest generation QSK60 and QSK95 engines, etc. 

Williams Racing

We also welcomed the presence of our F1 partner, Williams Racing, through a replica race car and state-of-the-art simulators, showing how services and technologies in racing can converge towards speed and precision. 

 

*For more information contact: macarena.cue@global.komatsu 

In this edition

Business
21 PC360-8M2 excavators enter the country Komatsu has taken a major step in the region by winning the bid...
Equipment
Komatsu 980E-5SE Ultra Class Electric Truck The economics of surface mining demand maximizing production...
Marketing
Listening to the distributor and the customer Customer focus is one of the 7 principles of the Komatsu Way...
Training
First Komatsu Sales Training in the region

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